YouTube Ads

About Youtube Advertising:

When thinking of the second largest search engine you may think that title belongs to Bing, right? The truth may surprise you, but YouTube actually holds that title with 3 billion searches a month! Youtube is the largest video sharing website and the 2nd most visited site in the world! With a total of 2 billion monthly users, 5 billion shared videos, 5 billion videos watched per day and more than half the US population using Youtube its no wonder up to 62% of businesses use Youtube. When it comes to video creation and video ads and reaching billions Youtube is by far the best platform.


Why Use Youtube ads?

Youtube is the second largest search engine with billions of monthly searches, and the second most visited site. Youtube is bigger than Bing, AOL, Ask, and Yahoo! 73% of US adults use Youtube, 1 billion mobile views per day! Has a larger reach than cable for 18-49 year olds, 5 billion video views per day, users in 88 countries in 76 languages or 95% of all internet users, boost your SEO and online visibility, and reach millions daily. Youtube attracts about 1/3 of all users on the internet, 37% of all mobile traffic belongs to YouTube. The first reason to advertise in Youtube is due to its immense reach – billions of people watching billions of videos daily, the second reason is due in part that video ads perform better than any other ad formats as much as 5 times better and what better place to advertise videos than in the largest video sharing platform! The third reason is the very low cost per video views which can be as low as a couple of cents. This helps in costs per acquisitions allowing you to get clicks, sales and leads for far less than other platforms. The fourth reason is due to not having as much competition on Youtube compared to Facebook or Google, in fact many advertisers are able to consistently generate new leads far more easily and at a higher volume than other platforms. The last reason is that Youtube allows highly targeted advertising which allows you to target based on topics, demographics, keywords, specific Youtube pages and categories. This allows you to market to the right audience and customers.


What to expect:

Youtube allows you to reach unprecedented amounts of customers in the second biggest search engine and second most visited website in the world! Youtube allows you to brand your business to a large amount of people at a low cost of just a few cents per video view. According to a 2013 Content Marketing Benchmarks report, over 70% of businesses use videos to market and increase exposure. Additionally a staggering 90% of customers will make purchasing decisions after viewing a video online. Clearly Youtube is an emerging giant and may very well surpass even FB and is a great way to grow both local business and national brands.